CBD is one of the most talked about compounds in cannabis today. Once overshadowed by THC, many thought high CBD levels had been bred out of the cannabis gene pool due to its ability to tame the high connected to THC, the most famous of the cannabinoid compounds.
Since cannabis was driven underground during the drug war, the product reflected the desire of the intended recipients, i.e. the black market. This market wanted high potency, THC-rich cannabis for their usage. Without the now available means of cannabinoid analysis, no one actually knew how much THC or CBD was in the product. Smokers gauged the quality of the product by the effect.
Cannabis Market is Similar to the Legal Drug Market
From what I believe as a three-decade cultivator and operator of multiple medical dispensaries, the cannabis market mirrors the modern legal drug market. The majority of people on legal meds use them for pain control or for mood control. THC is excellent for both. For decades, users were satisfied with what breeders and sellers were providing.
Better Research and Spike in Desperate Patients Fuel CBD Popularity
The explosion of cancer cases in the U.S. saw the focus shift from solely THC to a wide range of cannabinoids like CBD. Cannabis now moves freely into places where it would not have prior, to non-traditional cannabis users. Fear of death makes one willing to reach, to bend, to go to where they have not gone in the desire to live.
Coupled with the ability to test plant produced cannabinoids, people started to understand more about what was taking place from the type of cannabinoids they consume. Doctors are now able to do research on the cannabis plant in a way that for the first time allowed the benefits of the cannabinoids to be revealed, especially CBD.